Archive for Google TV Ads
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Adword Audio, and Video, and Print, oh my!
Google AdWords has come a long way since its launch in
– gone are the days of only serving simple text ads on search results and various pages across the Internet. Over the years, we’ve introduced a number of creative formats for advertising online, and now you can even use your AdWords account to create campaigns that will reach customers when they
aren’t
online.
Here’s a quick overview of all the AdWords ad types available:
Online
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Now you can place ads on TV with Google TV Ads
We’d like to introduce Google TV Ads, a flexible, all-digital system for easily and efficiently buying more accountable and measurable TV advertising. The program, which has been an invitation-only beta test since June 2007, is now available to all US-based advertisers.
Television is a great way to reach new customers who might not be familiar with your product or service. Research shows that 37% of online search users were prompted to perform a search as a result of exposure to television advertising.* Now, you can launch a national television ad campaign right from your existing AdWords account.
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