Google Introduces Google Gadget Ads
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Today we launched Google Gadget Ads, customized “mini-sites” that run as ads on AdSense publisher websites. These ads are interactive, engaging, and will appeal to your users, simultaneously providing value to advertisers while getting visitors to stick around your site. The end result is that advertisers get more engaged users, users have a richer ad experience, and publishers opted in to image ads may see increased competition for their ad space.
What does a gadget ad look like? We’re glad you asked. Below is a gadget ad that we’ve built to advertise our AdSense program.
Gadget ads can take a number of shapes, sizes, and formats. If you’re interested in seeing other cool gadget ads, you can check out our Google Gadget Ad Center. Also, please rest assured that gadget ads must adhere to our editorial policies, so there won’t be any distracting “punch the monkey” ads.
Ready to start displaying gadget ads on your website? While there’s no guarantee that they’ll appear on your site, you can increase the chances that they’ll be shown by making sure you’re opted in to image ads and using one of the image ad formats. Please note that the most popular sizes for gadget ads are the rectangle, leaderboard, and skyscraper formats.
Also, keep in mind that there are a few things advertisers look for when targeting their ads to specific sites.
Got questions about gadget ads? We’ve got answers — check out our Help Center.
Here is some more infomation on Google Gadget Ads
What are Google Gadget Ads? Gadget ads enable advertisers and agencies to engage audiences on the Internet’s largest ad network with a rich and interactive new ad format.
- Beyond Rich Media Advertising with “Websites within Websites”
Think of gadget ads as mini versions of your website in any AdSense ad size. - Dynamic and Creative Advertising
Truly useful applications incorporating data feeds, maps, images, audio, video, Flash, HTML or JavaScript in a single creative. - Largest Global Advertising Network
Reach over 75% of unique Internet users in more than 20 languages and over 100 countries with no serving or hosting costs. - Community of Engaged Users Around Your Brand
Users can post and share your gadget ads anywhere. - Full Interaction Reporting
Receive site-by-site interaction reports tracking dozens of actions.
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