Google Keyword Tool updated with search volume data
Based on advertiser feedback, and our commitment to provide useful tools and information for our advertisers, we’ve now added search volume data to the Keyword Tool. Now, when you use the Keyword Tool to search for relevant keywords to include in your keyword list, you’ll be able to see the approximate number of search queries matching your keywords that were performed on Google and the search network. These approximate numbers are intended to provide better insight into keywords’ monthly and average search volumes than previously provided by the tool.
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Start to optimizing your site for Google search
In addition to participating in the AdSense network, you may also be interested in having your site ranked in organic Google search. In this post, I’ll highlight some important points for search optimization. While there’s no a magic formula to make your site show up first on a search results page, there are some good practices when it comes to links, design, content, and the structure of your site.
First of all, as a reminder, Google organic search and AdSense are independent of each other. Displaying AdSense ads on a site won’t change the ranking of the site in Google search in any way. So it follows that sites containing AdSense ads don’t receive special treatment in Google search.
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Earning revenue from YouTube videos just got easier
We’d like to let you know about two recent improvements to video units that make them more easy and appealing to place on your sites. First, we’ve partnered with some new content providers that we’d like to highlight. These partners have signed on to let AdSense publishers embed their videos and share in the ad revenue.
- Broadbandtv: "Broadbandtv is partnering with YouTube to bring the very best video program lineup to a growing and engaged online audience. Broadbandtv shows include hits from Fashion, Celebrity News, Sports, Technology, Comedy and Travel to top notch Spanish-language TV series like Somos Tu y Yo."
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Five steps to optimising your AdSense performance - Google AdSense Steps to Success
"I want to improve my AdSense performance, but I don’t know how to get
started!"
We hear you. The myriad of optimisation tools and options AdSense
offers can be a bit overwhelming. Colors, placements, channels, ad
sizes — there are more options to choose from than you can poke a
mouse cursor at! Ideally, we wish you could just click a button and
have a fully optimised webpage published to the Internet. But until
that magical day comes, we have a solution for you.
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Introducing Google Ad Planner
If you’re a media planner at an ad agency, you know that planning an online display buy can be challenging, particularly in scaling your campaign’s reach while keeping it relevant for your target audience. Plus, how do you keep track of the millions of sites out there that might be just right for your campaign?
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Use the Google Conversion Optimizer with Google AdWords Editor
The Conversion Optimizer, our free cost-per-acquisition (CPA) bidding feature for AdWords, came out of beta in January. One of the top requests we’ve heard is from advertisers wanting to use the Conversion Optimizer with AdWords Editor and the AdWords API. Today, we are pleased to announce that the Conversion Optimizer is now supported by both AdWords Editor and the AdWords API.
Many advertisers have told us that by using the Conversion Optimizer, they have not only made their campaigns significantly more profitable, but also they save time managing their accounts. Though one question we often hear is, "How does the Conversion Optimizer make my campaign more profitable than I can on my own?"